DESIGN PROCESS

Requirement gathering,

Analytics review,

Heuristics evaluation,

Gap analysis,

Roadmapping workshop…

Desktop research,

Competitor review,

Service safari…

User research,

Requirement gathering,

Survey,

Usability testing (moderated and unmoderated)…

Personas,

Current customer journey,

Ideal customer journey,

Discovery report,

Concept designs or service ideas…

Design sprint,

Co-design sessions…


Information architecture,

Responsive wireframe design…

Interactive Prototypes

Information architecture,

Screen flows,

Responsive wireframe design,

Clickable prototype,

Ideal customer journey,

Service blueprint…

Heuristics evaluation,

Usability testing,

Experience prototyping… 

With ongoing UX, Creative, and development communication

Analytics,

A/B testing,

Survey,

Usability testing (moderated and unmodearted)…

Training, Coaching, Mentoring